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Branding

Brand Personality

Winning Your Clients Over With More Than Just Good Looks It’s no secret that a great logo can set your business apart from the competition and attract your ideal clients in a split second, but what gives the logo this power? It’s brand personality. We often forget the name of someone after first introductions are made, and sometimes even the face gets a little fuzzy, but what we rarely forget is how that person spoke

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Rachel Manning January 21, 2019
social media 2019
Social Media

Social Media 2019 Update

As we close out an eventful 2018, it’s a good time to take a look at where social media has taken us, and what we should expect in the year to come. One thing is for certain: It’s an exciting time to work in social media and digital marketing in general. We’ve done our research to provide you with this actionable report on the state of social media in 2019. Action items for 2019 Social

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Rachel Manning December 27, 2018
Quiz

How Much Do You Know About Social Media?

In today’s society, social media is queen bee and we’re in the hive. From business accounts to personal ones, everyone has at least one form of social media. It makes it easy to stay connected to one another, as well as keep tabs on the silly doings of celebrities, family members, and strangers (looking at you, YouTube). But just using social media doesn’t make you an expert. Want to find out how your expertise measures

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Jess Simon November 7, 2018
Web Design

6 Myths About Web Design- BUSTED!

For people who are new to the web design game, it’s easy to fall prey to myths you read on other people’s sites about how YOU should design yours. People with perceived experience have been dominating this industry for ages, and it’s time we busted six of the most common myths in web design- old facts that are no longer true, as well as a few things that have just never been. We’re ready to

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Jess Simon October 19, 2018
Clever Tiger

It’s Time for Fall in Woodstock, Georgia

Fall in Woodstock GA, home of Clever Tiger. The crisp fall air blows leaves around me as I sit on the brick wall outside of Copper Coin Coffee, drinking a pumpkin spice latte in my fuzziest sweater…okay maybe that’s an exaggeration. It may still be 80°F, but fall is definitely in the air of Woodstock, home of Clever Tiger. On October 1st, things got instantly spookier. Suddenly, scarecrows popped up around town, decorated by local

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Jess Simon October 3, 2018
Branding

How Logos Have Evolved

There’s lots of reasons brands change logos. Whether you’ve noticed it or not, many of the companies we’re familiar with have changed their logos drastically. Some have decided to switch to a more simplified version, while others have decided to get jiggy with it and do something totally out there. Others have changed so much (did you know Target used to be called Dayton’s? I was shook!) that they aren’t even recognizable as the same

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Jess Simon October 3, 2018
Business

5 Ways to Make Your To-Do List Shorter

The most stressful moment of your day has come, and it’s time to look at your ever growing to-do list. The words start to blur, and you can feel your blood pressure rising. We know exactly how you feel, and we are here to help. In fact, you can make your to do list shorter just by reading this article. Abra-ca-dabra! Take a moment to catch your breath. I find myself getting overwhelmed just looking

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Jess Simon October 1, 2018
Business

Am I the business owner type?

Hustling, hypothesizing, risk taking, sacrificing  – being a business owner takes all of this and more. The highs are super rewarding, and the lows? Super draining. There’s no mincing words, being a business owner is tough. Have you been toying with the idea of starting a company? Are you asking yourself, “Can I be a business owner?” Well? Do you have what it takes? (Spoiler alert: You probably already know the answer to that.) Take

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Rachel Manning September 14, 2018
Clever Tiger

Meet Rachel, Head Tiger in Charge

People have many different definitions for their vision of POWER. I, personally think, that there is nothing more powerful than a strong and amazing woman.  Rachel Manning, the owner and founder of Clever Tiger, is just that. Read below to meet the woman behind the machine- and to find out just how she came to be the Clever Tiger we all know and love. When you were growing up, is this what you pictured doing?

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Jess Simon August 29, 2018
Business

7 Ways to Tell If You Need to Invest in Creative Content

If your marketing and social media isn’t capturing your audience and boosting your customer base as well as your bottom line, you might need to examine your creative content strategy. Here’s how to know when it’s probably time to invest in creative content. Are you experiencing any of the following? Stagnant growth When’s the last time you had a flurry of activity, or a bar full of notifications for your social media? If your content

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Jess Simon August 7, 2018
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